We'd talked and talked about doing something cigar related and fun in Low Country Pipe & Cigar (our brick & mortar retail store located just beneath the main office) but just couldn’t seem to prop up the right idea. Then it dawned on Bill, our store manager, that we ought to do a Brickhouse cigar event, seeing as how SPC and LCP&C inhabits a one hundred-plus-year old brick building (that was, at one point, among other things, someone's house).
We set a date, put the word out to our customers, and a few weeks later David Ludwig from Brickhouse showed up in a fancy suit with a trunkful of cigars. The turnout was shockingly fantastic, and thanks to the samples David was generous enough to pass out I think a lot of guys got turned on to Brickhouse that wouldn’t have otherwise. In fact, I know it. One of our regular store customers known for only smoking Rocky Patels bought a box of Brickhouse sticks. Adam tried one for the first time in years and raved about it. Even Susan enjoyed puffing on a Brickhouse stogie. Before long the store was loaded with folks and packed with smoke. Ah yes; it was a good time. And we should definitely do something like this again soon.
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Ted Swearingen: Vice President, General Manager
