...in social situations and for both beginning and advanced pipe smokers. I say socially, because 1-Q is the quintessential pipe smoke whose aroma non-pipe smokers remember with fondness. The room note is so pleasant that anyone who complains about it is just plain being a freakish, high-minded wood tick. Good for beginners because 1-Q doesn't take a lot of fuss to enjoy. It's a good one with which to learn to pack a pipe because I've always found it easy to light and also forgiving if I don't get the pack quite right, and we do tend to learn from our mistakes where packing a pipe is concerned. And, you'll get a good Virginia tobacco flavor along with the light sweetness of the casing. Good for advanced pipe smokers too because, having worked at a local tobacconist for a couple of years after college, this was far and away our best seller to young and old pipe smokers as well as our most common ingredient in blending. It's a smooth, lightly sweet flavored tobacco without being overpowering on the tongue. That light sweetness feels natural to the tobacco too, not heavy as with some other cased products like the cherry or whiskey flavored aromatics, nothing against them. An excellent choice with which to begin your pipe smoking odyssey, and you'll likely return to it again and again as well, as one does with an old and trusted friend. P.S. My own experience was that once I wanted to expand my palate and choices, a good place to go from Lane's 1-Q was to try McClelland 2010, followed by McClelland 2000. Read Less